Expo Exhibition Stands partnered with Stada Arzneimittel AG to offer a presentation wall for their internal event. Stada Arzneimittel AG, a pharmaceutical company based in Bad Vilbel, Germany, specializes in the production of generic and over-the-counter drugs.
Challenge
Stada Arzneimittel AG press conference was held for the interim consolidated financial statements for the 1st half of 2016. They were looking for a press wall that could present their brand well as well as flaunt stunning graphics with clear communication of the brand’s key message.
Solution
We were well aware of the company’s brand image and our creative team offered them Expo Prestige press wall. The solution had enough branding opportunities and full-size graphics wall was able to communicate the brand message well. As the press wall is an indispensable part of the media world, it was imperative that the wall was completely covered with design elements. We offered a design that could be used either one side or both sides as a back wall or partition.
Results
Firstly, the presentation wall impressed the onlookers with stunning display that reflected the branding of Stada Arzneimittel AG. The company could use the press wall both ways, ensuring maximum branding opportunity.