Exhibition Stand Graphics – A Significant Aspect of an Exhibition Stand
Just imagine if the attention span of an average individual is almost 8seconds then the time you get to grab someone’s attention is so limited. Therefore, it is essential that your exhibition stand holds the capability to seize attention at an exhibition. For this, the look of exhibition stand matters the most. While participating in an exhibition it is necessary to be vigilant about your exhibition stand graphics.
Your stand design needs to be visually appealing that could draw in eyes and make a lasting impression on the audience. A well-designed stand drives out a right key message and portrays your business in a professional and competent way. Along with communicating your brand message, your exhibition stand graphics put life in your stand.
You need to brainstorm about the elements that would make your brand memorable and base your design according to it. Interactive exhibition stands with cleverly designed graphics can certainly make your stand the talk of the event. Graphics is an essential component that could either make or break exhibition stands. Usually, you would try to be frugal in this area but having poor quality graphics is certainly not worth the risk.
Presenting your Brand Graphically
Your exhibition stand graphics should be able to depict your brand story in a rightful manner. The designs of your stand need to have a proper flow of whatever you want to convey through it. Whether it is about your company or the new product and services that you are introducing for the first time. The pictures, text and the colour must together collaborate to deliver it. The font used should be readable even from a distance. Make sure that your exhibition stand graphics doesn’t have a distorted corporate logo in any which way.
Getting into the Details
While planning the graphic design of exhibition stands, it is important to focus more on the layout of the exhibition stand. You need to have a complete rendering and 3D walkthrough done of your stand which will give you a clear picture of where exactly all the elements are to be placed in the exhibition stand and see to it that these elements do not come in the way of the text or picture. One of the most important aspects of the exhibition stand graphics is the quality of images that will be used. Since the image would be enlarged manifold, the quality of it should not be compromised.
Graphic Design Based on Stand Size
Having small exhibition stands requires double the hard work to gain attention but with the right amount of design factor in your stand it will surely leave an impact. You need to be smart with your graphics to make an impression that will be worth remembering. Having large exhibition stands for companies helps maximizing the space for meeting rooms and hospitality zones. Designing these large spaces certainly, require expertise in this arena. With great design, attention to detail and a quality finish you can rest assured that your show would be a massive hit.
Exhibition stand graphics works as a game changer in an exhibition. They play a vital role in your stand to make you stand out from the sea of exhibitors and entice your potential customers to visit your stand. Creative exhibition stand design will talk about the company along with its product and services and what sets the company apart from the competitors to the attendees, long before your staffs approach them. Considering the above points while designing your exhibition stand will help you attract a lot of eyeballs on the exhibition floor.
About Expo Exhibition Stands:-
Expo Exhibition Stands is an established player in the exhibition stand industry with strong presence in 7 major European countries
We have the largest online catalog of stand designs in Europe! So you can be assured to find your perfect match.
Related Posts
January 25, 2018
Guidelines to filter out bogus exhibition stand contractors
October 3, 2016
3 options for international show
